The overarching aim of FAIRshare is to ensure that farm advisors and their organisations effectively use digital tools and services for supporting a more productive and sustainable agriculture.

There is a major focus on digitisation by EU and national/regional policy-makers to ensure that digital innovation in agriculture keeps pace with other sectors and that the benefits of digitisation are available to and impact the wider farming community. However, there is a danger that digitisation and future innovations in digitisation will be hampered unless the rural advisory community is mobilised to take ownership of digital tools, advocate for their use and help farmers to participate in the digital age. Therefore, this project will engage, enable and empower the independent farm advisor community, creating a vibrant movement for farm advisory digital tools through sharing of tools, expertise and motivations.

FAIRshare has two main components:

Firstly, WPs 1, 2 and 3 will gather an evidence base of the digital tools and services used internationally, leveraging the vast networks of partner institutions that span the EU and non-EU countries. The inventory of tools will be accessible on an intuitively navigable online interface that has been co-designed with end users. Accompanying the tools in the online inventory will be information, for instance short ‘good practice’ vignettes, on how the tools may be used/adapted for use.

Secondly, WPs 4, 5 and 6 will generate and resource a ‘living laboratory’, empowering advisor peers from across the EU to interact with the online inventory and, in a series of workshops, to exchange, co-adapt, co-design and apply digital tools in their individual advisory contexts..

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Building the right skills for the agricultural industry has been recognised as crucial to its future success.

Funding available for research and knowledge exchange in the UK comes from a mix of public, industry and charitable sources

Advisors play a crucial role in supporting & progressing knowledge exchange in agriculture.

Innovation for Agriculture (IfA) is an independent knowledge exchange charity that aims to bridge the gap between science and practice. 

A range of digital technologies promise to transform agriculture, including sensing, robotics, artificial intelligence, wireless networks & IoT, big data, decision support tools, modelling, digital twins and precision farming. 

Knowledge Exchange in Agriculture in the UK is diverse, with many organisations involved. That is part of the reason for creating Farm-PEP, to help provide connections to what many percieve as a fragmented landscape.

Some of the commercially available digital tools & software include: Fieldview - Bayer Granular - Corteva Xarvio - BASF John Deere Operations Centre Omnia Agleader SMS Breedr Fieldmargin Yagro Geopard AgAnalytics Data Baler Agrible Habiterre Combyne MyFarms CropTrak Trinity Agtech - Sandy AgTools Agricircle   Join this page to add and edit  

The Agriculture Knowledge & Innovation System

A wide range of EU funded projects and networks contribute to the knowledge landscape in agriculture.

There are useful sources of knowledge outside of the UK.